Simplicity is the Strategy – day 35

Day 35 – Simplicity is the Strategy By Day 35, we found ourselves coming back to one of the earliest principles we discussed when SWAIN was just an idea: simplicity. Not just in terms of UI or onboarding, but as a guiding strategy across everything — process,...

Talent, Trust and Teamwork – day 33

Day 33 – Talent, Trust and Teamwork  As we continued to build SWAIN, the conversations shifted from product to people. Day 33 was one of those moments that reminded us how much the right team shapes the trajectory of a product — not just through skills, but...

Expanding the Circle – day 32

Day 32 – Expanding the Circle By this stage of the journey, something had shifted. Up until now, most of what we were doing was internal. We had made SWAIN work. We had generated real endpoints. But now came the question of reach. Who else could this matter to? Who...